노출효과 또는 에펠탑 효과 : Mere Exposure Effect(Effel Tower Effect)

The exposure effect (also known as the mere exposure effect) is a psychological phenomenon by which people tend to develop a preference for things merely because they are familiar with them. In social psychology, this effect is sometimes called the familiarity principle. In studies of interpersonal attraction, the more often a person is seen by someone, the more pleasing and likeable that person appears to be.

The earliest known research on the exposure effect was conducted by Gustav Fechner in 1876.^[1] Edward B. Titchener also documented the effect and described the "glow of warmth" one feels when in the presence of something that is familiar.

Refer from Wikipedia

초기 에펠탑에 대한 파리시민들의 반응은 냉소가 주요했다.

하지만 에펠탑이 파리시 어디에서나 보일정도로 노출 빈도가 높아지,

에펠탑에 대한 냉소가 점차 호감으로 바뀌기 시작했다.

흔히 노출 빈도가 높아짐에 따라 호감지수가 상승하는 것을 말한다.